Polymeric Cleansing Technology
Effective cleansing with superior preservation of the lipid barrier
In many cleansers, surfactants can disrupt the lipid barrier and penetrate into the stratum corneum, causing irritation. But sensitive skin cleansers formulated with less or no surfactant may be ineffective at removing impurities and can leave a heavy residue, even after rinsing.
Hydrophobically modified polymer (HMP) technology reduces the amount of surfactant available to penetrate the skin's surface.
Polymeric Cleansing Technology
Click on the video to see how exclusive Neutrogena® HMP and Natrasurf® technologies work together to provide premium cleansing while minimizing surfactant penetration into the skin moisture barrier.
Superior preservation of the lipid barrier
HMP technology creates large polymer-surfactant complexes with minimal ability to disrupt the lipid barrier. Penetration of dye into skin following treatment with 3 cleansers, as shown by fluorescent microscopy images below. Less fluorescence (green) indicates greater lipid-barrier preservation.1
