Do something amazing*

Help them quit. For good.

The power of 3

Counselling for 3 minutes or less increased smoking cessation by 30% and abstinence rates by 29%.¹

Discover simple counselling techniques that can make a real difference to your patients. Learn more.

Set them up for success

Patients using NRT + behavioural support are 5x more likely to quit vs. willpower alone.²

Learn more about optimizing NRT efficacy.

Why is it so hard to quit?

The challenges faced by patients trying to quit are multifactorial:

Physical • Psychological • Social

Learn more about the smoking cessation journey and how you can help patients face their challenges.

_{* All approaches should include HCP counselling}

^References

_{1. Fiore MC, Jaén CR, Baker TB, et al. Clinical Practice Guideline: Treating Tobacco Use and Dependence: 2008 Update.}_{2. Sutherland G. Smoking: Can We Really Make a Difference? Heart 2003;89:ii25-7.}